If, as some suspect, the Erin Andrews nudie video was a publicity stunt, it was poorly executed. While there was some initial buzz, the video hasn't nearly approached the heights of, say, 2003's Paris Hilton vid. Internet sex scandals are tricky business, Erin -- here's where you went wrong:1. The video quality is poor, at best. Too much backlight. Soft focus. Shaky camera movement. Who shot this, Stuart Scott using his bad eye?
2. You were ironing. Granted, you were ironing naked. But still. We can watch women iron at home.
3. It's hard to find. Marketing is about distribution, distribution, distribution. Paris knew this -- every time she threatened to "stop" the tape, another million copies flew around the Internet. Tell the ESPN lawyers to go smoke a cigar -- you got this one.
If you're listening, Linda Cohn, we know you can do better.
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